On this episode, we’ll be discussing an article from this month’s edition of Psychology Today, that focuses on why people are drawn to conspiracy theories in times of crisis.
158: How Cults Use Hypnosis and Coercive Persuasion Tactics – Part 1
Podcast: Play in new window | Download
This week we welcome Patrick Wanis on the show to discuss how Cults use Hypnosis and Persuasion Tactics to build relentless loyalty with their followers.
Patrick is a human behavior expert with a background in hypnosis, who has also been featured on HLN, NPR, and CNN for insights into cults and brainwashing.
157: The Art of Improvised Persuasion – Interview with Steve Yastrow
Podcast: Play in new window | Download
This week we welcome Steve Yastrow on the show to talk about “the art of improvised persuasion”. He is the author of the bestselling book Ditch the Pitch: The Art of Improvised Persuasion.
In 1997 Steve opted-out of a career as a senior marketing executive in the hospitality industry to form Yastrow and Company, a company that helps organizations of all types improve their results through his breakthrough marketing, customer relationship, and sales ideas.

155: How to Use NLP and Hypnotic Persuasion to Influence Any Interview
Podcast: Play in new window | Download
This week, Chris Delaney joins us on the show to talk about using persuasion to ace any job interview. Chris is the author of the book The 73 Rules of Influencing the Interview: Using Psychology, NLP and Hypnotic Persuasion Techniques.
154: Hypnosis, Persuasion, and Politics (In a World Where Facts Don’t Matter)
Podcast: Play in new window | Download
This week, we discuss a flight of topics on persuasion including a recent article from Fortune entitled Donald Trump is a master of hypnotism. How he used the power on America—and then himself.
152: How Social Media is Hijacking Our Brains
Podcast: Play in new window | Download
On this episode, Carlos Gil joins us on the show to discuss how social media could be rewiring our brains. We’ll be discussing his latest book The End of Marketing as well as a new documentary on Netflix called The Social Dilemma, a documentary that explores the dangerous human impact of social networking.


Carlos is an international keynote speaker and award-winning digital storyteller with over a decade of experience leading social media strategy for global brands including LinkedIn, Winn-Dixie, Save-A-Lot, and BMC Software. You can learn more about Carlos by visiting http://carlosgil.biz.









