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On this episode, we interview Pope Brock, author of Charlatan: America’s Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam.
342: Viral Headlines Explained in Just 3 Words
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On this episode, we’ll be discussing just how much is being spent on 30-second Super Bowl ads; plus we’ll share how viral headlines can be explained in just 3 words.
341: Breakthrough Advertising – How to Borrow Conviction for Your Marketing Copy
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On this episode, we’ll finish our discussion of Breakthrough Advertising by covering concentration and how to borrow conviction for your marketing.
