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On this episode, Jackson Wightman joins the podcast. He’s the founder and CEO of Proper Propaganda, a tech PR agency, and the author of Tech PR Playbook. You can check out their work at https://properpropaganda.net.
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On this episode, David Dutton joins us as we cover a random flight of topics. We’ll be discussing a new report on The Rise of the Apex Consumer – showing today’s consumers don’t just engage with marketing; they dissect it, exploit it, and discard whatever doesn’t serve them.
We’ll also cover some other topics like Columbia Sportswear’s “Expedition Impossible”– a viral marketing campaign that offers to give away the company to anyone who could prove the Earth is flat. You might be surprised at the results.
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On this episode, Barna Donovan, Ph.D. joins us to discuss “UFOs, Psyops, and Persuasion”. UFOs, Barna is a professor of communication and media studies at Saint Peter’s University in Jersey City, New Jersey. He teaches a course on the history of the intersection between conspiracy theories and popular culture, especially the long connection between Hollywood and UFO beliefs.
He is also the author of Conspiracy Films: A Tour of Dark Places in the American Conscious, in which he emphasizes the long, intertwined history of filmmakers, UFOs, believers, skeptics, and government intelligence agencies.
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On this episode, Dr. John Mayer joins the show. He is the co-host of the popular podcast, PodCandy: Cults, Crime and Killers. John is an internationally known forensic psychologist and expert on violent behavior and crime prevention.
He is an award-winning screenwriter. He has written 13 screenplays, 4 published novels, a stage play, and has consulted on films.
Check out their true crime podcast at https://podcandypodcast.com.
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On this episode, we improvise on the fly after a guest had to cancel at the last minute. We’ll be discussing the power of analog marketing and how to wow your prospects and customers with a “big box”.
We’ll share some examples of things that have worked not only for getting attention but also for winning some big deals.
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On this episode, Lucy Broadbent joins us. She is the author of What Would Ted Lasso Do?: How Ted’s Positive Approach Can Help You.
Lucy is a journalist, author, and contributor to The Los Angeles Times, The London Times, The Sunday Times, The Telegraph, The Daily Mail, Marie Claire (US, UK, Australian editions), Cosmopolitan, and Glamour. You can learn more about her book at https://www.lucybroadbent.net.
