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On this episode, we’ll be sharing some secrets for using words to cast spells and persuade. Sean will also share some direct marketing takeaways from some mail he received.

Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
Podcast: Play in new window | Download
On this episode, we’ll be sharing some secrets for using words to cast spells and persuade. Sean will also share some direct marketing takeaways from some mail he received.

Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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This week Kevin Donlin joins us on the show to share some powerful strategies that leverage the power of Direct Mail, Email, and Warm Calls. Kevin is the author of 7 books and the president of Client Cloning Systems. He’s been marketing online since 1994, when I sold one of the first ebook, “How to Find a Job on the Internet”.
Kevin was also featured in Dan Kennedy’s book, No BS Branding, with 2 of his sales letters and success stories. You can learn more about Kevin by visiting him at clientcloningsystems.com.

Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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Today we cover a flight of persuasion topics including storytelling and the marketing genius of Alfred Hitchcock.
Most people know Hitchcock as a famous filmmaker, but he was also a genius at marketing and persuasion. We’ll be discussing some of the strategies he used to promote his movies and fill theatres.


Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we share some examples of takeaway selling and controversial advertising.

Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we discuss the Brain Science behind Persuasion and Selling Mastery with Isaiah McPeak.

Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be sharing some specific words you should be using in sales negotiations to close more deals; plus questions that can help you increase your email response rate.
