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On this episode, William Hamilton of Church Posting joins us to share how he’s using A.I. for marketing and helping churches across the US grow their engagement. You can learn more at https://churchposting.com.
353: How to Overcome Boredom, Attract Engagement and Persuade Others
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We’ll be discussing a chapter of Simon Carmen’s new book “Made Your Look”
352: 11 “Made You Look” Secrets to Get Emails Opened and Read
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On this episode, we welcome copywriter Donnie Bryant to the show. Agora Financial has called Donnie “one of the best email copywriters in the world today.” He’s generated over $130 million in revenue for his clients, with email as the primary driver.
Donnie has written an incredible new book called Subject Line Science – 11 “Made You Look” Secrets to Get Emails Opened and Read, and we’ll be discussing it on the podcast.
Here are some topics we’ll cover:
- A subject line’s 3 jobs – and why most experts only talk about one of them.
- The critical psychological trigger you need 95% of the time for your subject line to even have a prayer
- 11 “Made You Look” principles learned from selling $100M+ in products and services
- The Human Attention Algorithm and how to use subject lines to prioritize your message in your subscriber’s mind.
- And much, much more!
351: Negative Reverse Selling – The Most Potent Sales Technique of All
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On this episode, we’ll be discussing the art of negative reverse selling, plus other sales strategies from the classic book You Can’t Teach a Kid to Ride a Bike at a Seminar – Sandler Training’s 7-Step System for Successful Selling.
You can find it at https://amzn.to/3UlUZTO.
350: Why It Pays to Be Polarizing
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On this episode, Andrea Brizendine talks to us about positioning.
349: How to Grow Big on a Small Budget – Interview with Stephanie Scheller
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On this episode, Stephanie Scheller joins us to talk about how she grew her business on a $0/month marketing budget. March of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie doubled her event production company in size, never canceled a ticketed event, ran only profitable events, and sold out an event for the first time – a feat she has since repeated consistently.
Stephanie is the author of a few books including her latest Marketing That Works for Small Business Budgets [Beyond Social Media].
