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On this episode, we’ll be discussing a number of random topics. One topic of discussion centers around a recent article in the Harvard Business Review by Nicole Torress entitles Advertising Makes Us Unhappy.
The article focuses on the research of professor Andrew Oswald and his team at the University of Warwick. Their research concludes that when companies pour more money into advertising each year, people become less satisfied and even feel their own accomplishments, belongings, and experiences are less adequate. The research findings are similar with social media.
We’ll be discussing this article and dissecting it with our own thoughts. Is Advertising really the culprit, or are there other factors this research misses?
We’ll be discussing this and also why our social security numbers can prime us to make irrational buying decisions.
Featured Beer
On this episode, I’m having a delicious Macchiato Espresso Milk Stout from Abita Brewing Co. It’s a smooth brew that combines the rich flavor of roasted coffee with a full-bodied stout. This beer is like tasting a cold frappuccino. It makes a good first impression with a strong coffee aroma and a taste of dark roasted malt and a subtle milky sweetness.
Sean is having a Peanut Butter Cup Stout from Odd Side Ales. Has a peanut butter candy on the aroma and initial taste. The taste is comprised of light roast, & sweet milk chocolate.
Enjoy the show and cheers!