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This week, we cover a random flight of topics including Bud Light’s pr disaster and how anti-woke marketing is capitalizing on it. We’ll also be sharing some ChatGPT4 market research tips.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
Podcast: Play in new window | Download
This week, we cover a random flight of topics including Bud Light’s pr disaster and how anti-woke marketing is capitalizing on it. We’ll also be sharing some ChatGPT4 market research tips.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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This week, we welcome Brian Hennessy to the show to talk about AI and how to use it to create better brand stories and product descriptions.
Brian is the founder of Talkoot, a company that helps brands create deeper connections with customers on every product page through deeper product storytelling.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, we welcome Csaba Borzasi from Game of Conversions. He’ll be sharing the Hidden Persuasion Methods Secretly Used By The Greatest Copywriters of All Time.
You can find all of his stuff at https://gameofconversions.com.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, Ken Moskowitz founder of Ad Zombies joins us for a beer to discuss the origin of Ad Zombies and their method for creating ads that sell just about anything.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
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Stop Turning Away Buyers. On this episode, we discuss the secret to getting Prospects to Click, Open… and Buy. Some of these involve simple changes to your sales copy that can make a big impact.
We’ll also be testing the latest version of Chat GPT – version 4.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we celebrate 300 podcast episodes with some friends and guests of the show. David Dutton and Bill Mueller of Story Sales Machine stop by to discuss all kinds of topics including copywriting, book publishing, marketing, and good beer. 🍺 🎉