Podcast: Play in new window | Download
On this episode, we welcome Matt Archambault to share his story of becoming the host of Brewed In New York, an Emmy award-winning show about the craft beer scene. Matt works at a brewery in Long Island City called Fifth Hammer Brewing Co. and he’s been in the beer scene in NYC for years. He also has a background in acting. What intrigued us about Matt was how he became the host of this local Emmy award-winning show.
While competing with hundreds of others for the part, Matt used the principle of authority to differentiate himself from the rest of the candidates. There’s one thing that Matt’s an authority on – craft beer. You’ll want to hear him share his story as a lesson on how to separate yourself from the competition.
His journey started in a Belgian bistro where a Leffe Tripel changed his world forever. Working in beer bars and brewery taprooms since 2007, Matt’s been an advocate of the state’s burgeoning beer scene, so he was the right guy for a show that features different craft breweries across the state.
You can check out the episode of Brewed in New York by visiting http://brewedinnewyorkshow.com/watch/.
