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On this episode, we’ll be sharing some marketing lessons from this summer’s blockbuster, TopGun Maverick. We’ll also be discussing a book called the Alter Ego Effect.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
Podcast: Play in new window | Download
On this episode, we’ll be sharing some marketing lessons from this summer’s blockbuster, TopGun Maverick. We’ll also be discussing a book called the Alter Ego Effect.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be discussing how to 10X Your content output with Julian DeSchutter and Scott Wissing, founders of Snacked. Snacked is a company that is filling a huge need of podcasters everywhere by helping them turn your existing content into snackable bites their audience loves.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be discussing a direct mail campaign swiped straight out of Chet Holmes’s classic book The Ultimate Sales Machine.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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This week David Dutton joins us on the show to discuss some takeaways from a recent “millionaire dinner” he hosted in Nashville.
David loves to connect with business owners and these mastermind dinners have always been a way to build lifelong relationships by connecting experts, influencers, and linchpins.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we interview Michael Epstein of PostPilot, a brand new weapon in the never-ending battle against declining email engagement and increasing PPC costs.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll explore how mass mоvеmеntѕ originate and how they attrасt followers.
Our discussion comes from the classic book True Believer.