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On this episode, we’ll be discussing an article from this month’s edition of Psychology Today, that focuses on why people are drawn to conspiracy theories in times of crisis.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we’ll be discussing an article from this month’s edition of Psychology Today, that focuses on why people are drawn to conspiracy theories in times of crisis.
Branding, Commitment and Consistency, Copywriting, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
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This is part 2 of our interview with Patrick Wanis discussing Cults and how they use Hypnosis and Persuasion Tactics to build relentless loyalty.
Branding, Liking, NLP, persuasion, Podcasts, Reciprocation, Social Proof, Storytelling
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This week we welcome Patrick Wanis on the show to discuss how Cults use Hypnosis and Persuasion Tactics to build relentless loyalty with their followers.
Patrick is a human behavior expert with a background in hypnosis, who has also been featured on HLN, NPR, and CNN for insights into cults and brainwashing.
Branding, Commitment and Consistency, Copywriting, Liking, negotiation, NLP, persuasion, Podcasts
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This week we welcome Steve Yastrow on the show to talk about “the art of improvised persuasion”. He is the author of the bestselling book Ditch the Pitch: The Art of Improvised Persuasion.
In 1997 Steve opted-out of a career as a senior marketing executive in the hospitality industry to form Yastrow and Company, a company that helps organizations of all types improve their results through his breakthrough marketing, customer relationship, and sales ideas.
Branding, Commitment and Consistency, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, we’ll be discussing more examples of nostalgia marketing and how it works by tapping into those positive connections from the past.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
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This week, Chris Delaney joins us on the show to talk about using persuasion to ace any job interview. Chris is the author of the book The 73 Rules of Influencing the Interview: Using Psychology, NLP and Hypnotic Persuasion Techniques.