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On this episode, we discuss the Brain Science behind Persuasion and Selling Mastery with Isaiah McPeak.
269: Use These Words to Close More Deals
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On this episode, we’ll be sharing some specific words you should be using in sales negotiations to close more deals; plus questions that can help you increase your email response rate.
268: How to Use Interviews As a B2B Marketing Strategy
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On this episode, we’ll be discussing how to use podcast interviews (or just plain phone interviews) as a B2B marketing strategy. If you’re trying to reach a C-Suite-level executive, this is a great way to do it.
267: The Most Persuasive Word in the English Language (and the most powerful narcotic)
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On this episode, we’ll be discussing one of the most persuasive words in the English language, and why it works.
266: Persuasion Lessons from James Patterson and P.T. Barnum
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On this episode, we’ll be discussing some writing and advertising lessons from James Patterson’s new autobiography, and a really old book by PT Barnum. You don’t want to miss some of the lessons we’ll be sharing on this show – they’re gold!
265: Marketing Lessons from Top Gun and the Alter Ego Effect
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On this episode, we’ll be sharing some marketing lessons from this summer’s blockbuster, TopGun Maverick. We’ll also be discussing a book called the Alter Ego Effect.
