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On this episode, we’ll be discussing how to use podcast interviews (or just plain phone interviews) as a B2B marketing strategy. If you’re trying to reach a C-Suite-level executive, this is a great way to do it.
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On this episode, we’ll be discussing one of the most persuasive words in the English language, and why it works.
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On this episode, we’ll be discussing some writing and advertising lessons from James Patterson’s new autobiography, and a really old book by PT Barnum. You don’t want to miss some of the lessons we’ll be sharing on this show – they’re gold!
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On this episode, we’ll be sharing some marketing lessons from this summer’s blockbuster, TopGun Maverick. We’ll also be discussing a book called the Alter Ego Effect.
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On this episode, we’ll be discussing how to 10X Your content output with Julian DeSchutter and Scott Wissing, founders of Snacked. Snacked is a company that is filling a huge need of podcasters everywhere by helping them turn your existing content into snackable bites their audience loves.
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On this episode, we’ll be discussing a direct mail campaign swiped straight out of Chet Holmes’s classic book The Ultimate Sales Machine.
