Podcast: Play in new window | Download
On this episode, we’ll be discussing a direct mail campaign swiped straight out of Chet Holmes’s classic book The Ultimate Sales Machine.
262: Persuasion, Social Proof, and Networking with Millionaires
Podcast: Play in new window | Download
This week David Dutton joins us on the show to discuss some takeaways from a recent “millionaire dinner” he hosted in Nashville.
David loves to connect with business owners and these mastermind dinners have always been a way to build lifelong relationships by connecting experts, influencers, and linchpins.
261: How to Create Powerful Postcard Marketing Campaigns
Podcast: Play in new window | Download
On this episode, we interview Michael Epstein of PostPilot, a brand new weapon in the never-ending battle against declining email engagement and increasing PPC costs.
260: We Explore Mass Mоvеmеntѕ and How They Attract Followers
Podcast: Play in new window | Download
On this episode, we’ll explore how mass mоvеmеntѕ originate and how they attrасt followers.
Our discussion comes from the classic book True Believer.
259: How to Get a Meeting With Anyone, Plus Framing and Using the Power of Commitment and Consistency
Podcast: Play in new window | Download
On this episode, we’ll be discussing a great way to get a meeting with those “big whales” using some online tools and the power of contact marketing. Plus we’ll talk about how to effectively frame questions using commitment and consistency.
258: How to Create Personality in Your Sales Copy and a Lesson on Scarcity Marketing
Podcast: Play in new window | Download
On this episode, we’ll be discussing ideas for building personality into your sales copy. We’ll also be sharing a takeaway lesson on using scarcity in your marketing.
