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On this episode, we’ll discuss how to turn words into magic using the example of J. Peterman and others who’ve turned “ordinary stuff” into high-margin products.
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we’ll discuss how to turn words into magic using the example of J. Peterman and others who’ve turned “ordinary stuff” into high-margin products.
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
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Interview with Matt Rouse – Author of “Will AI Take My Job”
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, e-commerce expert Matthew Stafford joins us on the podcast.
Over the past three decades, Matthew has been entrepreneurial and successfully building several businesses across various industries, including concrete, brick-and-mortar locations, POD, and software-based ventures. You can learn more about what he’s doing for his clients at https://buildgrowscale.com.
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, we’ll be discussing a book that is being hailed as the modern-day “How to Win Friends and Influence People”. It’s called “The Science of Likability”.
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, we’ll discuss the 2025 trends for AI, SEO, PPC, and content marketing. Plus, we’ll cover the biggest reasons for online cart abandonment, and how to fix them.
You can get access to the document we share on this episode at https://docs.google.com/document/d/1wnJ2DMVD83aUgaTqjKVSDhfE5gOeXtAvbarjJ0ei9BQ/edit?tab=t.0
A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Hypnosis, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling
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On this episode, Sean will share one of the wildest Santa origin stories you’ve ever heard. We’ll also cover some other marketing topics on this holiday flight of persuasion.