Podcast: Play in new window | Download
On this episode, we take a look at a classic ad by Joe Karbo that made a fortune back in the 70’s & 80″s, and ask the question “Would this work today?”
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we take a look at a classic ad by Joe Karbo that made a fortune back in the 70’s & 80″s, and ask the question “Would this work today?”
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof
Podcast: Play in new window | Download
This is the 2nd part of our interview with Jack Turk, “The World’s FASTEST Copywriter” as he shares the quickest, easiest way to write powerful sales copy.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, persuasion, Podcasts, Reciprocation, Sales
Podcast: Play in new window | Download
This week Jack Turk, “The World’s FASTEST Copywriter” joins us on the show to share his advice on writing powerful sales copy fast.
If you’re a marketer, business owner, salesperson of any kind, you know how hard it can be to create effective sales copy to promote your products and services.
Getting the words out of your head, onto the page, and into the market where they can deliver high-value results for you and your customers can be a painful, frustrating challenge. Jack shares some tips straight from his book How to Write Killer Copy Fast.
You can learn more about Jack by visiting his site at https://writekillercopyfast.com.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
This week, Charlie Hernandez CEO of CoderSales joins us to share his story of closing the US Army from a cold call using the persuasive art of storytelling.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
This week David Dutton joins us on the show to discuss the 6 principles of Influence straight out of Cialdini’s book Influence: The Psychology of Persuasion. David has been an entrepreneur all is life and legend when it comes to marketing.
He’s the co-founder of a company called Replace Your Mortgage and helped grow it into a 7-figure business in just 2 years!
Branding, Commitment and Consistency, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we’ll be discussing some famous ad campaigns that changed the way we buy. These ads were successful in not only changing our purchasing decisions but also the frequency at which we purchased their products as well.
Happy New Year!