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On this episode, Andrea Brizendine talks to us about positioning.
349: How to Grow Big on a Small Budget – Interview with Stephanie Scheller
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On this episode, Stephanie Scheller joins us to talk about how she grew her business on a $0/month marketing budget. March of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie doubled her event production company in size, never canceled a ticketed event, ran only profitable events, and sold out an event for the first time – a feat she has since repeated consistently.
Stephanie is the author of a few books including her latest Marketing That Works for Small Business Budgets [Beyond Social Media].
348: What Makes a Great Online Course Today? (Psychology and Results)
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On this episode, Rachel Kraft joins us to share what makes a great online course. Rachel is a copywriter, designer, and marketing consultant who works with professional speakers and thought leaders who want to make a positive difference in the world.
345: How AI is Learning to Win Friends & Influence People
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On this episode, we discuss how AI is learning to be more persuasive. More importantly, we’ll dig into the question – Do we find it easier to trust machines over humans?
343: Goat Testicles and The Story of John Brinkley, America’s Biggest Huckster
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On this episode, we interview Pope Brock, author of Charlatan: America’s Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam.
342: Viral Headlines Explained in Just 3 Words
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On this episode, we’ll be discussing just how much is being spent on 30-second Super Bowl ads; plus we’ll share how viral headlines can be explained in just 3 words.
