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On this episode, we’ll be discussing the 4 Superpowers that make your writing more powerful.
Branding, Commitment and Consistency, Copywriting, Liking, persuasion, Podcasts, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we’ll be discussing the 4 Superpowers that make your writing more powerful.
Branding, Commitment and Consistency, Copywriting, persuasion, Podcasts, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
This week Ryan O’Donnell join us on the show to discuss how to automate your email selling. Ryan is the Co-Founder & CEO of two tech platforms used by thousands of companies for generating a consistent sales pipeline. SellHack is a Chrome browser extension to build targeted prospect lists and Replyify automatically sends out your cold emails so you’ll never forget to follow-up again.
He is a growth marketer obsessed with helping sales professionals and business owners sell like a robot while still sounding like a human.
Ryan built SellHack because he wanted to be more efficient when prospecting, generating leads, and growing his own business.
After a quick stint on Wall St. where he cut his teeth making 500 calls a day as a broker, Ryan saw the opportunity in technology and has been building Internet businesses for the last 10 years.
On this episode, we’ll be discussing how he’s built his business and also how these two technologies can help automate your email selling.
In addition, our listeners can get free access to Ryan’s “7 Day Cold Email Mastery Course” by visiting https://get.replyify.com/7daycourse/.
You can learn more about Sellhack by visiting https://sellhack.com/; and Replyify by visiting https://replyify.com.
Branding, Commitment and Consistency, Copywriting, Headlines, NLP, persuasion, Podcasts, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, Ben Blackmon on One Focus Marketing joins us to discuss the secret behind creating Facebook Ads that convert. Creating campaigns that drive quality leads to your business is what Ben does for his clients and he’ll be sharing some great advice that will save you money, time, and plenty of frustration.
He also hosts his own podcast called Facebook Ads with a Twang, a show full of gold nuggets for anyone wanting to improve their FB advertising game.
Featured Beer this Week
On this episode, I’m having a Kentucky Bourbon Barrel Strawberry Ale from Lexington Brewing Company. I’ve enjoyed most of the Kentucky Bourbon Barrel series, but this one is a little too tart for my taste. I gave it 1.8 pints. 🍺
Sean is having a Heckin Chonker Imperial Stout, a 10.5% ABV blended bourbon barrel-aged pastry stout with vanilla. Pours thick and black. Nose is chocolate, vanilla, and light bourbon. Taste is bourbon, chocolate, and vanilla, but not too sweet for a pastry stout.
Sean gave it 4.3 pints. 🍺🍺🍺🍺
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, persuasion, Podcasts, Sales, Social Proof, Storytelling
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On this episode we welcome David Seid, co-founder of MiniBük, a company that publishes bite-sized books allowing you to tailor your message to any audience.
The Magic of a Mini Book (MiniBük)
With a MiniBük, it’s possible to attain instant credibility. Let’s say you have an idea, a presentation, or an area of special expertise. Whatever your message, product, or service, a MiniBük puts forth just the right space to gain attention and get noticed.
I’ve published a few MiniBük’s over the years. One was a 32-page mini-booklet for my industry 5 years ago on the topic of Marketing for Composite Manufacturers. This book took me no time to put together. It was between 6-7 word doc pages after adding some illustrations and graphs. It is still a glorified business card for my consulting business.
As David joins us on the show, he’ll share some stories of how these pocket-sized books have been game-changing for so many speakers, coaches, and consultants. If you have a business blog, you need to pay attention to this episode, because you already have the content on hand to publish one of these Minibuks. If you have a podcast, it’s simple. Transcribe your episodes and have them formatted into a booklet.
You can learn more about MiniBük’s publishing platform by visiting their website at MiniBuk.com.
Branding, Commitment and Consistency, Copywriting, Headlines, persuasion, Podcasts, Sales, Social Proof, Storytelling
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On this episode, we’ll spend some time discussing the world’s most powerful BULLET secrets that will change your copywriting
and marketing, almost overnight.
The ability to write great bullets is one of the most powerful skills you’ll EVER acquire as a copywriter. And being able to recognize both good and bad ones is essential to being a great direct response entrepreneur.
We’ll be working our way through this reference list of 21 Bullet Secrets That IGNITE The Selling Power of Your Copy. You can download a freee copy at http://conversiontriggers.com/uploads/248/original/Clayton_Makepeace_-_Bullets_Lesson.pdf.
Featured Beers
On this episode, I’m having a Breakfast Hero Donut Stout from Trim Tab Brewing. This 8.5% ABV beer is brimming with notes of syrupy covered pancakes, melty bakers chocolate, subtle vanilla cream, and roasty hazelnut coffee. It smells sweeter than it tastes though, but I love how the coffee balances out the chocolate & vanilla cream. it’s a is a winner. I gave it 4.8 pints. 🍺🍺🍺🍺
Sean is having an Atholl Brose Scotch Ale from Strange Land Brewery. This beer is crafted with Central Texas Wildflower honey, flaked oats, and oak infused with a blend of single malt Scotch whiskies. It’s an interesting craft beer with a smooth taste, but not as much a great Scotch ale. Sean gives it 3.8 pints out of 5. 🍺🍺🍺
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, persuasion, Podcasts, Social Proof, Storytelling
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On this episode, we discuss how the principle of scarcity is working against YouTube, Vimeo, and many other video hosting sites that are trying to shut down the “Plandemic” video. So far, more than 8 million people have watched it despite efforts to remove it. It’s now turned Dr. Judy Mikovits into a star as she’s gained over 130,000 Twitter followers in just a month.
From a persuasion standpoint, we’ll be discussing why efforts to suppress videos like this are creating even more curiosity in the process.
Featured Beers
On this episode, I’m having a Guinness Over the Moon Milk Stout. This one is a winner! It offers notes of caramel, chocolate, and a light roastiness, and gives it an aftertaste that makes me want to have another sip. Out of 5, I give it 4.2 pints. 🍺🍺🍺🍺
Sean is having a Real Heavy from Real Ale Brewing Co. This brew weighs in at 9.3% ABV and is brewed with English Crystal malt, English hops, and fermented with English ale yeast, resulting in a rich brown color and a toffee malt character. He’s given this one 3.9 pints.
Enjoy the show and cheers!