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On this episode, we’ll be discussing one of the most persuasive words in the English language, and why it works.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling
Podcast: Play in new window | Download
On this episode, we’ll be discussing one of the most persuasive words in the English language, and why it works.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be discussing some writing and advertising lessons from James Patterson’s new autobiography, and a really old book by PT Barnum. You don’t want to miss some of the lessons we’ll be sharing on this show – they’re gold!
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be sharing some marketing lessons from this summer’s blockbuster, TopGun Maverick. We’ll also be discussing a book called the Alter Ego Effect.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be discussing how to 10X Your content output with Julian DeSchutter and Scott Wissing, founders of Snacked. Snacked is a company that is filling a huge need of podcasters everywhere by helping them turn your existing content into snackable bites their audience loves.
Branding, Commitment and Consistency, Copywriting, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, Reciprocation, Sales, Social Proof, Storytelling, Uncategorized
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On this episode, we’ll be discussing a direct mail campaign swiped straight out of Chet Holmes’s classic book The Ultimate Sales Machine.