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On this episode, we continue recording at BFB (Blackberry Farm Brewery). We’ll be covering a number of topics including:
- How to Build Familiarity & Consistency Into Your Brand
- How to Create a Need for Your Product or Service
- How to Use Nostalgia in Promoting Your Products
One of the books we’ll be referring to in this episode is Robert Greene’s Art of Seduction.
Our beer for this episode is a Biere De Garde (6.5% ABV) from BFB. A French style beer, with light fruit and toasted, nutty malt, with a medium body and toasted, soft finish.
