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Persuasion by the Pint

Discussing the Art of Persuasion...and Craft Beer

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Discussing the Art of Persuasion...and Craft Beer

With Sean McCool and Jonathan Taylor

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349: How to Grow Big on a Small Budget – Interview with Stephanie Scheller

A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling

On this episode, Stephanie Scheller joins us to talk about how she grew her business on a $0/month marketing budget. March of 2020 spelled disaster …

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348: What Makes a Great Online Course Today? (Psychology and Results)

A.I., Branding, Commitment and Consistency, Copywriting, Cults, Headlines, Liking, negotiation, NLP, persuasion, Podcasts, PR, Reciprocation, Sales, Social Proof, Storytelling

On this episode, Rachel Kraft joins us to share what makes a great online course. Rachel is a copywriter, designer, and marketing consultant who works …

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347: The Resurrection of Direct Mail and Getting Base Hits in Marketing Copy

346: How A.I. Tracks a Gambler’s Appetite for Risk – Discussing Persuasion and Casino Marketing with Andrew Pearson

345: How AI is Learning to Win Friends & Influence People

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“Persuasion is often more effectual than force.” Aesop

“Beer, if drunk in moderation, softens the temper, cheers the spirit and promotes health.” Thomas Jefferson

Discussing the Art of Persuasion...and Craft Beer

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