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On this episode, Carolyn Beaudoin joins us on the podcast. Carolyn is a seasoned copywriter and conversion rate optimizer. Working freelance, agency-side, and in-house, she’s worked with some of the fastest-growing brands on the planet, including LaunchDarkly, Resident Home, Glowforge, Nextiva, and Shopify Plus.
Now, Carolyn is the co-founder and Head of Creative Strategy at Boxcar Agency—the boutique conversion copywriting agency that helps founder-led B2B startups and scaleups turn their websites and email marketing into reliable revenue-generating machines.
Also, if you want to understand the psychology behind successful copy and get actionable tips to boost your conversions, check out her weekly newsletter at https://whywordswin.com/.
